What Customers Want: Improving Your Customer's Website Experience
Understanding what customers want is critical to any business. No matter which industry, which target market – understanding your customers’ needs and providing outstanding service can be the difference between success and failure.
For the past 8 years Global Reviews has been helping companies across Australia, New Zealand and Europe objectively assess and improve their customer experience across multiple channels including email, web and call centres.
Peak Usability, Queensland’s leading usability consulting firm, has been working with Australian organisations for the past 5 years to help them test and evaluate the effectiveness of their websites, better understand their customers and improve their customers’ online experience.
dStore emerged from the dotcom boom to become Australia’s third largest online retailer after the business was transformed by brothers Andrew and Tim Cooper. dStore has embraced an innovative approach to customer experience. One question can determine the future of your business. Do you know the answer? Do you even know the question? dStore does.
Our Speakers:
Adam Goodvach – CEO and Founder, Global Reviews
Adam established Global Reviews to help companies objectively measure and improve their online customer experience. Global Reviews pioneered an approach to measuring websites by what it offers a customer rather than relying only on customer opinions. Learn why customers visit websites, why they come back, why they don’t and what you can do to maximise the value of each and every customer interaction.
Tania Lang - Founder and Principal, Peak Usability
Tania will share some of the free and low cost methods every organisation can use to better understand what customers want. Tania will also show how usability testing of your site can demonstrate how customers really use your website.
Andrew Cooper – CEO, dStore
Having salvaged dStore from receivers and re-establishing trust with their customers Andrew had to find an innovative way to grow the business without a big promotional budget. What is the secret to achieving 20% to 40% growth rates each year, every year? Andrew will discuss his passion for customer loyalty and share with you the secrets that are so obvious yet will unlock a goldmine of critical information that can transform your business.
Find out more about our speakers.
Event Giveaways:
Make sure you put your business card in the draw at the event for your chance to win the following great prizes:
1 x annual subscription to Nett magazine
3 x USB drives from ourbrisbane.com
1 x bottle of wine from our development partner Digicon
Plus every attendee receives a free issue of Nett magazine!
Registrations for this event have now closed.