Adam Goodvach – CEO and Founder, Global Reviews
Adam founded Global Reviews in 2000 to help companies objectively measure and improve their online customer experience. Global Reviews pioneered an approach to measuring websites that looks at what the site offers customers rather than relying on customer opinions. It compares the existing website and the websites of competitors against a benchmark of global best-practice.
For the last eight years, Adam has advised leading companies on how to extract more value from websites by focusing on the reasons customers visit websites. Trends and technological capacities have changed but Adam has maintained a consistent focus on the fundamentals of consumer behaviour.
Adam has established a name for himself and Global Reviews as the research advisers of choice across nearly twenty industry sectors. In 2006, Adam launched Global Reviews in the UK. Since then, it has secured numerous clients across the finance, automotive and telecommunications sectors.
Prior to working at Global Reviews, Adam worked with a niche consultancy firm that focused on e-commerce strategy for large corporates. Having trained as a psychologist and lawyer, Adam brings honed analytical skills and an understanding of consumer behaviour.
Expertise:
• Trends in Consumer behaviour online
• Best-practice websites across 20 industries
• Measuring the experience customers receive on a website
• Opinion writing
• Public speaking
Recent Articles written by Adam have appeared in:
• Marketing Week
• Customer Solutions
• Web Designer
Tania Lang - Founder and Principal, Peak Usability
Tania Lang is the principal of Peak Usability as well as a member of the Usability Professionals' Association, Web Industry Professionals Association and the Queensland State Representative for CHISIG in Australia . She is passionate about usability and is responsible for organising numerous local usability and HCI events to increase awareness and adoption of good usability and user centred design practices.
Tania has been working as a usability practitioner in the online space for over 10 years and has helped many organisations improve their online user experience including Telstra, Commonwealth Bank, Westpac, Suncorp, and numerous Australian, state and local government agencies.
She has a Masters of Business by Research which involved researching how travel consumers use the Internet. She also has a Graduate Certificate in Human Factors, a Graduate Diploma in Arts (including Marketing) and a Bachelor of Science.
Andrew Cooper – CEO, dStore
Having salvaged dStore from receivers and re-establishing trust with their customers Andrew had to find an innovative way to grow the business without a big promotional budget. What is the secret to achieving 20% to 40% growth rates each year, every year? Andrew will discuss his passion for customer loyalty and share with you the secrets that are so obvious yet will unlock a goldmine of critical information that can transform your business.
Back to Event Overview
